This project is based on the hypothesis that all architectural surfaces (walls and floors) and all objects can be covered with decorative images. The images can be printed on all sorts of modern and cutting-edge materials. This ornamentation lends expression to the interiors where our lives take place. It generates relaxing atmospheres full of positive energy. For this particular project, the system of signs and colors that we studied are meant to give the same satisfaction as living with artwork. The decorations here are not merely graphic design, but are intended to be enjoyed in much the same way art is.
"º® µ¥Ä¿·¹ÀÌ¼Ç ¸¶°¨Àç¿Í ½ÃÆ®Áö, ¹Ù´ÚÀç µîÀº ¿ì¸®°¡ »ç´Â ȯ°æÀ» º¸´Ù ¾Æ¸§´ä°Ô ¸¸µé±â À§ÇÑ Áß¿äÇÑ µðÀÚÀÎ ¿ä¼ÒÀÔ´Ï´Ù. ¿ì¸®´Â ÀÌ µéÀÇ Á¶È·Î¿î »ç¿ëÀ» ÅëÇØ ´«°ú ¸¶À½, Á¤½ÅÀÌ Áñ°Ì°í Æò¿ÂÇØÁö±æ ¿øÇÕ´Ï´Ù. ¾ÆƲ¸®¿¡ ¸àµð´Ï°¡ LGÇÏ¿ì½Ã½º¸¦ À§ÇØ ½ÅÁßÇÏ°Ô °í¾ÈÇÑ Z:IN Floor ¶ÇÇÑ °¨¼ºÀûÀÌ°í ±àÁ¤ÀûÀÎ ¿¡³ÊÁö¸¦ ¹ß»êÇÏ´Â °ø°£ À̹ÌÁö¸¦ À§ÇØ ¸¸µé¾îÁ³½À´Ï´Ù. ¿ì¸®°¡ °í½ÉÇÑ µðÀÚÀÎ ¸ðµâÀº ±× °ÍÀ» °ø°£¿¡ Àû¿ëÇßÀ» ¶§ Ç¥ÃâµÇ´ÂÈûÀÌ º¸´Ù È¿°úÀûÀ¸·Î ³ªÅ¸³³´Ï´Ù. ¶ÇÇÑ ¸ðµâÀÇ ´Ù¾çÇÑ Á¶ÇÕÀ» ÅëÇØ ¿¹»óÄ¡ ¸øÇÑ ½Å¼±ÇÑ Ä÷¯ ±×·ì µéÀÌ Åº»ýÇÏ´Â Áñ°Å¿òÀ» °æÇè ÇÏ°Ô µË´Ï´Ù. °¢°¢ÀÇ ¸ðµâ ÇüÅÂ¿Í ±×·¡ÇÈÀûÀÎ Àå½Ä, ±×¸®µåÀÇ »çÀÌÁî Á¶ÇÕÀº ´Ù¾çÇÑ ¼ÒºñÀÚ ±×·ìÀÇ ¿ä±¸¿¡ ÀûÇÕÇÑ Á¦Ç° ¶óÀÎÀ» ²ø¾î³»±â À§ÇØ ´Ù¾çÇÏ°Ô È®Àå, º¯Çü °¡´ÉÇϵµ·Ï ¼¶¼¼ÇÑ ½Ã½ºÅÛÀ¸·Î ¿Ï¼ºµÆ½À´Ï´Ù. ¸ðµâ °¢°¢Àº ¸àµð´Ï¸¸ÀÇ ¸Å¿ì µ¶Æ¯ÇÏ°í È·ÁÇÑ µðÀÚÀÎÀû Ư¡À» °¡Áö°í ÀÖÁö¸¸ ½ÉÇÃÇÑ °Í¿¡¼ º¹ÇÕÀûÀÎ °Í±îÁö, ÀÛÀº °Í¿¡¼ Å« °Í±îÁö, Áö¿À¸ÞÆ®¸¯ÇÑ µðÀÚÀο¡¼ ȸÈÀûÀÎ µðÀÚÀο¡ À̸£±â±îÁö ±× ¼±ÅÃÀÇ ÆøÀº ¸Å¿ì È®ÀåÀûÀÔ´Ï´Ù. Áß¿äÇÑ °ÍÀº ÀÌ ¸ðµç Á¶ÇÕÀÌ '¾ÆƼ½ºÆ½ÇÑ µðÀÚÀÎ(Artistic Design)'ÀÇ ¹üÀ§ ¾È¿¡ ÀÖ´Ù´Â °ÍÀÔ´Ï´Ù."
We named our different products after flora, fauna and mineral elements: fish, flowers, geographic places, fruit, earth, trees, foods and more. The idea is to communicate how the system/world that is generated by our signs and decorations is connected to the essence of nature in its prismatic, organic and vibrant qualities.
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